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8 Ways to Optimize Your Website and Improve Conversion Rates

A website that’s easy on the eyes isn’t always easy to use. An attractive website is great, but it’s only one piece of the puzzle. If your website is beautiful but the user experience is poor, you haven’t addressed the root of the problem.[...]

By Alex Hansen | August 01, 2017 |
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7 Habits of Highly Effective Landing Pages

"The farmer killed the goose to get at all the golden eggs, but he ended up destroying the golden egg business altogether." There’s a lesson in that fable for anyone who could benefit from better landing pages and more effective conversion optimization:[...]

By David Hoos | September 20, 2016 |
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Enhance Your AdWords Performance With Campaign Segmentation

So you’ve hit a wall in your account optimization. We know the feeling. As professional PPC marketers who work on Google AdWords accounts 40-60 hours per week, we sometimes struggle with finding new ways to take our campaigns to the next level. Fortunately for us we are taught to [...]

By Matt McCorry | November 25, 2015 |
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Five Landing Page Services You Should Be Using

Converting visitors into email subscribers, customers, or followers takes more than a lackluster template your web host gave you. It takes a landing page built specifically to convince your visitors to take action. A well-built and relevant landing page can also help improve your [...]

By Holden Page | August 04, 2015 |
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5 Quick Tips for Website Optimization

"The web should be fast." That's been one of Google's mantras for the last couple years, as the web has grown exponentially. What they've seen is that as the web grows and more and more websites are created, there are a significant number of them that aren't optimized well enough [...]

By Tyler Conlee | June 16, 2015 |
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