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Increase your Organic Search Ranking: Keyword Research for SEO

Whether you’re a seasoned pro or just getting started, a refresher on the basic principles of Search Engine Optimization (SEO) never hurts. We’re breaking down a key, foundational element to every digital marketing strategy: keyword research for SEO. [...]

By Shelby Goldstein | October 19, 2017 |
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Google Keyword Planner Tutorial for Top AdWords Keywords

Whether you’re brand new to AdWords or looking to revamp your campaigns, this tutorial will teach you how to use the Google Keyword Planner and will highlight the basic steps to finding great keywords to fit your marketing goals and to take your ads to the top.[...]

By Nick Tursi | July 19, 2017 |
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How to make money with Google AdWords: 7 Steps to Building Your Own Money-Making Machine

Much like the saying “money can’t buy you happiness,” money can’t buy you a profitable AdWords campaign. If only it were that simple. [...]

By Shelby Goldstein | May 11, 2017 |
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AdWords Update: New Year, New Exact Match

While you’ve been slaving over your AdWords campaigns for the past couple weeks, Google unveiled its most buzzed about AdWords update since the new year, and changed the game for exact match types. *If you were feeling confident about match types after reading our latest blog [...]

By Shelby Goldstein | March 27, 2017 |
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Understanding Keyword Match Types in AdWords

The concept behind AdWords search campaigns is simple. Someone searches for a product or service you offer, your ad appears, they click on it and you turn that prospect into a happy customer. Although the idea of it is straightforward, there is one commonly overlooked detail [...]

By Shelby Goldstein | March 15, 2017 |
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