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Ecommerce Sales Forecasting: How to Plan PPC For 2018

Wouldn’t it be great if you could read minds? If you could, you’d definitely be invaluable to the success of your eCommerce company’s paid search campaigns. That ability may be out of reach, but luckily, PPC provides the power to forecast the future outcome of your campaign [...]

By Shelby Goldstein | February 07, 2018 |
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11 Holiday Shopping Statistics Your AdWords Campaigns Need to Succeed

The holidays season contains some of the biggest and best online shopping days of the year. As the brains behind your company’s AdWords account, understanding retail consumer behavior, during the holidays, is the edge you need to maximize this year’s campaign performance. We put [...]

By Shelby Goldstein | November 20, 2017 |
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