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Raising Your Return this Holiday Season: 12 Google Shopping Insights

It would be an understatement to say it’s important to prepare your Google Shopping account for the ever-profitable holiday season. Unfortunately, many businesses struggle to run campaigns that take full advantage of the season’s potential, missing out on valuable opportunities [...]

By Matthew Peterson | November 21, 2018 |
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Run Your Best Google Shopping Holiday Campaigns Ever

Let's face it. The holiday shopping season can be extremely stressful for Ecommerce companies. So it's no wonder that so many companies let their Google Ads campaigns fall to the wayside during this hectic time. But even though it's easy not to give your campaigns the attention [...]

By Matthew Peterson | November 15, 2018 |
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Ecommerce Sales Forecasting: How to Plan PPC For 2018

Wouldn’t it be great if you could read minds? If you could, you’d definitely be invaluable to the success of your eCommerce company’s paid search campaigns. That ability may be out of reach, but luckily, PPC provides the power to forecast the future outcome of your campaign [...]

By Shelby Goldstein | February 07, 2018 |
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7 Ways To Maximize AdWords For Ecommerce During The Holidays

The holiday season may be underway, but it’s never too late to improve your holiday campaigns. Keep track of your process and performance before the season is over and look for new opportunities to boost holiday success. Even if your campaigns are all dialed in this year, these [...]

By Shelby Goldstein | November 14, 2017 |
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Google Shopping Holiday Analysis Worksheet

The holiday season is a time for giving— and a peak time for buying. The biggest eCommerce shopping days of the year fall within the holiday season, so we put together helpful tips on how to go about your Google Shopping holiday analysis  to prepare you for this season. If [...]

By Shelby Goldstein | October 03, 2017 |
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