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7 Ways To Maximize AdWords For Ecommerce During The Holidays

The holiday season may be underway, but it’s never too late to improve your holiday campaigns. Keep track of your process and performance before the season is over and look for new opportunities to boost holiday success. Even if your campaigns are all dialed in this year, these [...]

By Shelby Goldstein | November 14, 2017 |
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Google Shopping Holiday Analysis Worksheet

The holiday season is a time for giving— and a peak time for buying. The biggest eCommerce shopping days of the year fall within the holiday season, so we put together helpful tips on how to go about your Google Shopping holiday analysis  to prepare you for this season. If [...]

By Shelby Goldstein | October 03, 2017 |
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Winning the Google Shopping Battle

Google can be one of the greatest drivers of bottom line profit to a company selling products online. However, far too often it is more a source of frustration and anger.  Through this article I hope to explain how to turn that frustration into a source of joy and profits for [...]

By Ryan Garrow | November 20, 2015 |
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The Basics of Google AdWords Campaigns

You signed up for Google AdWords, and you are now overwhelmed by all the options. What is the difference between having a search campaign and a display campaign? If you are selling products, should you use search ads or shopping ads?[...]

By Holden Page | September 16, 2015 |
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Why We’re Stoked About Google’s New “Buy” Buttons on Shopping Campaigns

Google revealed this week that they will soon be testing a new "Buy" button on Google Shopping ads for select retailers, including Macy’s. It's a move toward a mobile-supported Google retail platform similar to Amazon, but we also think this could be a pretty great thing for [...]

By Mariah Ore | May 22, 2015 |
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