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Top 5 Reasons To Outsource PPC Management

For many companies, PPC campaigns are often thrown to the side and treated like another checkbox on a long to-do list. These top five reasons to outsource PPC management will uncover a number of opportunities your business may be missing and can easily capitalize on.   [...]

By Shelby Goldstein | September 13, 2017 |
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5 Red Flags of a Toxic Google AdWords Management Company

It’s hard enough juggling job responsibilities; let alone if one of those is learning how to manage Google Adwords.  A lot of companies choose to work with a provider to ensure their account management is done correctly.  But as we know, not all companies are created equal.[...]

By Shelby Goldstein | March 08, 2017 |
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Managing the Digital Conversation

If you’re reading this, it’s probably safe to assume that you’ve at least thought about or focused on SEM (Search Engine Marketing), and might have found yourself putting online reviews and content about your business on the back burner. This is one of the most common pitfalls of [...]

By Ashlee Winchell | September 28, 2016 |
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Affiliate Marketing 101: Expanding Your Reach

You’ve made PPC campaigns a part of your marketing strategy. But, have you considered affiliate marketing? It’s very likely you haven’t.[...]

By Holden Page | December 16, 2015 |
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6 Things You Need to Know About Native Advertising

As consumers, we encounter native advertising on a daily basis. Defined by Sharethrough as “paid media where the ad experience follows the natural form and function of the user experience where it is placed,” native advertising comes in the form of various media, from boosted [...]

By Mariah Ore | April 01, 2015 |
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