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Unique Content- Your Ace in the Hole for SEO

I’m sure you’ve heard the phrase “content is king” when referring to content creation for your SEO campaign.  Although when playing your hand in SEO, I’d argue unique content creation is more like an ace than a king.  It trumps all other cards.  Let’s take a closer look:  [...]

By Brian Zinkel | July 12, 2016 |
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Keeping Tabs on Your Ads & Auction Basics

The Ad Auction Unlike running your ad in the newspaper, AdWords is designed explicitly to get people to click on ads. The reason for this is simple -- Google makes money when ads get clicks, and thus prioritizes the ads that are most likely to be clicked. This means that Google [...]

By Trevor Miller | July 01, 2016 |
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Don't Google Your Ads

Launching your new account is an exciting time. Maybe you’re running ads for the first time, eager to drive business to your sleek new website, or maybe you’re an experienced advertiser, trying out a bold strategy with a new agency. Whoever you are, once those campaigns are [...]

By Trevor Miller | June 27, 2016 |
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8 Ways to Fearlessly Tame Your AdWords Account

The end of the workday rolls around, and all you can think about is slipping into those comfy slippers, taking a deep breath and attempting to wrangle the beast, otherwise known as your Google AdWords account. Although the task of keeping up with your campaigns may be daunting, [...]

By Shelby Goldstein | May 02, 2016 |
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The Importance of Quality Images on Your Website

There are many key components to a successful website. We all know that navigation should be simple and clean, contact info should be prominently displayed, and that sites should work well on desktop computers, phones, and tablets.  One thing that people often overlook is their [...]

By Erik Urdahl | March 21, 2016 |
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