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Analyze That! An Intro to Google Analytics

Conversion tracking -- how do we do it? We have a few methods, such as by tracking phone calls, website contact form, or shopping cart. But sometimes there is something preventing us from being able to track correctly. Or maybe we’re getting traffic to your website, but no [...]

By Mariah Ore | August 12, 2014 |
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The Right to be Forgotten

Ever Googled yourself? Of course you have. I do it every so often to see what comes up -- mostly links to social media and other stuff like that. I deleted my old MySpace profile (an archive of my life as a sixteen-year-old and definitely not something I want as a permanent [...]

By Mariah Ore | August 08, 2014 |
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Remarketing, Remember Me?

We’ve all been there -- you’re on your favorite website, and suddenly you end up with a bunch of items in your shopping cart. If you manage to stop yourself before you enter in your credit card information, you might notice those concert tickets, jeans, or sandals following you [...]

By Mariah Ore | August 06, 2014 |
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Search & Display: Get the Best of Both Worlds

Do you know the difference between the two different networks you can use to advertise on Google? If you find yourself confused or even if you just want to understand the value in each strategy, read on.[...]

By Mariah Ore | August 01, 2014 |
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B2B Sales Start Online

If you have a business that only works with other businesses and you think your target audience isn’t online, think again.[...]

By Mariah Ore | July 29, 2014 |
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